Its a generational thing.
Those being born today, have their first interactions with tablets and smartphones at the age of 3-5.
Generation Y raising kids in the now, for the most part, have little to zero guidance in this domain as it was an ongoing development during their educational years.
More focus was made on being proficient in orifice, than safely navigating and interacting with the web, where all average janes would spend more time in the browser with thin apps, than in the the trad legacy landscape.
In Eurasia, specifically Russia and partly China for instance, there has been far more of an effort to make the basics of information security or at least more awareness on the matter part of the curriculum than in comparison to the West.
As for privacy, East Germany understandably is more cautious and weary than most other countries within Europe due to their history with the Stasi.
And people don't think 5-10 years from now, as they'd rather embrace the moment, live in bliss and put off the inevitable as the future is depressing or smth.
Don't dwell and waste time trying again and again to change minds which are stuck in a while.
Take heed in what you know and inform every now and then.